The Gruen Transfer
Advertising: how it works, and how it works on us. Decode and defuse the commercial messages that swirl through our lives, with the help of a panel of ad industry experts.
5. 4WD
0.0Jun 25, 2008
The panel this week consists of regulars Todd Sampson and Russel Howcroft, and guests Dee Madigan and Bram Williams. The segments include: What's Wrong With This Ad? a dog food ad. How Do You Sell... four wheel drives. The Pitch: plastic bags. Ad of the Week: a sex trafficking ad featuring Emma Thompson; Brad Pitt in an Edwin jeans ad.