Love in Action

Love in Action

To promote Lacta chocolate bar in Greece, Kraft Foods and OgilvyOne Athens crowd sourced a 27-minute branded-entertainment film. On Valentine's day the film aired on Greece's top TV channel and online, with great success.

Overview

Release Date
Feb 14, 2010
Original Title
Love in Action
Runtime
30 minutes
Budget
$0
Revenue
$0
Language
el
Production Companies
Max Productions, Lacta
Production Countries
Greece