Self proclaimed "Life Expert" Pellikandy hosts an "educational" show with his inept intern, Marko, in which they demonstrate the correct way to understand and experience alternative health remedies, martial arts, dating, and much more.
Pellikandy tries bizarre samples from shady sponsor "Maximum Discount Food Warehouse" and rates the gut wrenching cuisine. Marko and Pellikandy are sponsored by "The James Walsh Fund Me Foundation" which promises to help many charitable causes and solve the unemployment crisis through it's "pyramid of success" structure that creates "infinite employment". The free giveaway prize is the "Apple iBox" which Pellikandy claims is not an old box from a decades old iPod but actually a very useful tool for every occasion. Special guest "Pete Davidson" is interviewed live on air during the celebrity interview segment.
Filmed "on location" inside the back room storage of a new age holistic health retailer, Pellikandy proves the usefulness of new age healing remedies, and other questionable products, using Marko as a test subject. The Vankick Institute of Hyper Active Performance Fighting And Fighting Fitness sponsors the show with Pellikandy proclaiming that he is now imbued with ultimate martial arts mastery. The free give away is an black metal rod which claims to have a number of legitimately "helpful" uses. Pellikandy desperately attempts to get "Dwayne The Rock Johnson" to answer his calls but settles for "Taylor Swift" instead during the celebrity interview.
Emboldened by a week of martial arts training, Pellikandy demonstrates a variety of different self defense techniques against unlikely foes. Pellikandy provides an update on a pending lawsuit involving his "Weather and Words of Affirmation" segment and encourages the audience to show up to his trial. Pellikandy and Marko proudly sing the praises of the show's sponsor, the Rigveda New Age Healing Center which provides yoni stones and other quack medical treatments. Pellikandy gives away a video camera that was made in 1984. Special guest "John Cena" is interviewed during the celebrity interview.
Poor viewership ratings causes the producers to take charge of the show, turning it into a provocative nightmare. Pellikandy and Marko are forced to read prompts and cue cards against their will to satisfy the producers who think political grifting and unhinged hot takes will help the show succeed by courting controversy. The free give away is a set of ear plugs that Pellikandy claims will help you not hear the outrageous extremism by exhibited by family members. Due to the new direction of the show Pellikandy has no sponsor to shill and is instead forced to "hit the streets" and spark division with inflammatory candid interviews with real people.
With his back against the wall from past controversies, Pellikandy tries to fix his public image by getting in touch with Generation Z and scientifically prove he is sensitive. Using a data driven approach, Pellikandy "accurately" quantifies his audience's value by age demographic, utilizing specific slang to appeal and apologize to anyone who feels offended. Pellikandy interviews Colin, a super fan of the show, in order to best understand today's youth. As part of settling a lawsuit, Pellikandy and Marko attend the show's sponsor, Maxine Wokenwright's School of Thought, which forces them to take a comprehensive quiz to reveal how good or evil they are by revealing their true inner nature. Desperate to show he is a likable man of the people, the free give away is time spent with Pellikandy. The celebrity interview segment is changed to game show with audience members calling in and giving it their best shot guessing a secret phrase playing "Hang Man".
The producers decide to promote Marko from "side kick" to "Co-Host". Pellikandy sits back in horror as Marko takes over the show's main topic segment with "Marko Does." Marko decides to educate the audience on cars with questionable results. The free give away is a computer that was once used to make the show. Pellikandy proudly endorses the show's sponsor, Al's Gun Emporium, which provides him with a military's worth of weaponry. Marko is put on the hot seat by Pellikandy during the celebrity interview.
Pellikandy and Marko dive head first into the world of dating, using the show's sponsor, Tender Corporation, and its officially licensed dating app "Tender - The Dating App For Sensitive People". Marko and Pellikandy give detailed accounts of their dating experiences using the sponsored app, proudly endorsing it, claiming it has scientifically removed all the confusion, unknowing, and joy from romance. Overstocked from another sponsor, Al's Gun Emporium, the free give away is a gun with fashionable carrying case included. Eager to one up Marko, Pellikandy calls one of his dates, Rachel, to interview her in hopes of proving he is an old school romantic.
Pellikandy and Marko breakdown the world of social media, proving they know very little while claiming to be in the second highest tier of influencer. Tender Corporation sponsors the show again, this time promoting its new service, "Starter Boy", a human companion meant exclusively for getting over your last relationship. Marko offers an "official certificate of authentication" as the free give away despite clearly not really know what it actually authenticates. Pellikandy decides that he should be the featured guest for the celebrity interview segment because he is a social media star.
Ready to prove that being a "good guy with a gun" is the right route to ensuring the safety of the neighborhood, Pellikandy embarks on a mission to clean up the streets using left over merchandise from the show's previous sponsor, Al's Gun Emporium. Marko endorses the other sponsor of the show, Maximum Discount Food Warehouse, promising that it will fulfill all your health needs and impress your friends while not breaking the bank.
Pellikandy is forced to apologize to previous sponsors for his unruly behavior and promises to do better if he's paid more to continue making the show. Marko and Pellikandy attempt to "experience" a live movie theater but are quickly thrown out and forced to make a movie instead. With limited financial backing, Marko is forced to create a movie that prominently features a cell phone as a main character alongside Pellikandy.
Pellikandy and Marko rebrand themselves as money magicians in feeble attempt to prove they are financial geniuses. Pellikandy breaks down the history of money and the dark outlook the world has on being financially free. Marko creates his own crypto currency to help everyone get rich.
Pellikandy and Marko recount the "best of" moments from the past, including previously unaired show topics that were too hot for television. With pressure mounting to prove the show is educational and helpful, Marko, Pellikandy, and Colin, who is now Marko's personal intern, embark on a quest to find someone down on their luck and turn their fortunes around.