Kings of BBQ
Anthony Anderson and Cedric The Entertainer take their love of barbeque to the next level and work together to start their own barbeque empire, AC Barbeque.


Cedric and Anthony hone in on their signature tastes with the Pilot R&D team. A visit with the marketing team and Mike Meldman help the guys dive further into the purpose of launching the brand and being authentic to their roots. A trip to the golf course yields some iconic and hilarious brand messaging.