The Hype
4.3Returning SeriesReality

The Hype

"This isn't fashion, this is f-ing streetwear."

Competing for a career-changing Co-Sign and $150,000, up-and-coming streetwear visionaries elevate their cutting-edge designs and entrepreneurial hustle to prove their brand is the future of fashion - and worthy of the hype.

3. Board Meeting

Board Meeting
0.0Sep 22, 2022 · 38 min

With help from skateboarding icon Paul Rodriguez, the designers grind out unique outfits for pro skaters that incorporate comfort and personal style – but rising tensions in the Hype Quarters threaten to derail the competition.